Word: owl
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Dates: during 1960-1969
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...Wolf or Owl. Though it has always been as natural and universal as eating and drinking, in recent years sleeping has become one of the most talked-of and sought-after boons of life. For many people it seems to be one of the most elusive. From breakfast to bedtime, modern man echoes a recurrent complaint: "It's so much harder to get to sleep, and to stay asleep, than it was in the old days." There is indeed much more to stay awake for. Electricity makes it possible to read through half the night without straining the eyes...
...sleep of the pioneers a century or more ago. But the tire screech of a hard-braked auto mobile is probably no more disturbing than the howl of a timber wolf rallying the pack. And no American today need lie awake worrying whether the soft fluting of a small owl is really the signal that a band of Indians is closing in for a scalping spree...
...Walter Thompson, the nation's second biggest advertising agency (estimated 1963 billings: $450 million), herself a vice president and director for more than four decades, renowned for her sprightly copywriting ("The skin you love to touch") and pioneering use of famous name testimonials (Eleanor Roosevelt once endorsed White Owl cigars); after a long illness; in Manhattan...
Living Fable. Sunstroke is the fable of an owl who cowers before a rising sun that means resurrection to the rest of the world but only terror to him. Pastoral tells of extraordinary provincial people who suspend themselves in goatskin bags every winter in a hibernation that is a living death...
Trembling Rich. George Smith is the unlikely name of his daydream figure. Smith is such a man as Manhattan's subway millions have dreamed of being. With nothing but a pad and pencil in Room 604 of a building in Owl Street, somewhere downtown, he makes uncounted millions, and the market shudders at his whim. Like sable-jowled Novelist Donleavy himself, he is dark, saturnine, aloof from human contact. The rich tremble before him; only a few poor whom he selects to honor know his great heart. Contemptuous of woman when lured into sex he is more potent than...