Word: owners
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Dates: during 1970-1979
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...from him with an outstanding rookie season in 1972. "For a while it was like I didn't exist," Munson later said. He could be surly in public, and never bothered with the art of image making. He conducted a celebrated feud with George Steinbrenner when the Yankee owner signed Reggie Jackson to a more lucrative contract than his. Munson's salary was finally renegotiated; he signed a four-year pact averaging $420,000 annually through 1981-but he never forgot that his boss "embarrassed...
Clay Felker, returning in 1977 as a majority owner of the magazine he had once worked on, portentously declared that the "new Esquire" would provide the civilizing function for today's professional or managerial man"- a kind of Madison Avenue gibberish that could only confuse readers. He added a lot of business stones. But Esquire's genes caught up with Felker: "I made the mistake of trying to change the magazine too much...
...most popular brand in the U.S. is Perrier, a French import that comes in an elegant tear-shaped green bottle. Says Patrick Terrail, owner of Ma Maison in Los Angeles: "Perrier has become a cocktail in its own right." For the thirsty cosmopolitan there are also Contrexéville and Evian waters, the two bestsellers in France, West Germany's preferred Apollinaris and Gerolsteiner Sprudel, and Ferrarelle, one of Italy's favorites...
...beginning. When he seized power in 1933, Tacho's father, Anastasio Somoza García, had only a near bankrupt coffee farm to his name. Little by little, he added to his holdings. If he saw a plantation he admired, for example, Somoza García made its owner an offer he dared not refuse, usually about half the property's real value. Often as not, the owner presented the land as a gift. By the time of his assassination in 1956, Somoza García was worth about $150 million...
...skates themselves. Equipped with the quiet and smooth-rolling polyurethane wheels and precision ball bearings that were developed for skateboards, the new skates have better traction and more maneuverability than the noisy metal strap-on models that kids used to rattle around on. Says Harry Ball, 61, president and owner of the California-based Sure-Grip Skate Manufacturing Co., which this year will double its 1978 sales of over $5 million: "The new skate is no longer a toy but a piece of athletic equipment...