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...group of ads as a whole had a violence associated with them that didn 't connect with people as being humorous or harmless. Something about them made people not feel that it was all in good fun." Whether it was a dour-looking hitchhiker holding an axe and a pack of Budweiser, or a group of bankers in masks in a mock hold up of its customers, Sunday night 's offerings contained a decidedly dark message that, according to UCLA 's brain scans, may not translate into...

Author: /time Magazine | Title: Brain Scans: How Super Bowl Ads Fumbled | 2/5/2007 | See Source »

...Previous legislation banning smoking in certain public areas had largely been flaunted; successive hikes in per-pack taxes were viewed as more efficient in getting the French to kick the habit - and are believed to have helped drive the smoking proportion of France's population down from more than one in three to 26.7%, which ranks it in the middle of Europe's averages. But with nearly half of French people aged 20-25 having developed the habit, the smokers' percentage of the population is set to rise again, and with it the number of deaths. That...

Author: /time Magazine | Title: No (Revolutionary) Fire as France Curbs Smoke | 2/2/2007 | See Source »

Standing in the middle of the Ancient Eight pack with a 2-1 league mark, Harvard will travel to last-place Columbia for a Friday night match-up before heading north for a Saturday battle with Cornell, which sits comfortable atop the Ivy standings. Both tipoffs are scheduled...

Author: By Emily W. Cunningham, CRIMSON STAFF WRITER | Title: Future Remains Open as Crimson Travels to N.Y. | 1/31/2007 | See Source »

...beagle) necked a good bottle-and-a-half each and refused to give up their spots at the front of the bar. Averti, however, was clearly unimpressed with the standard of beverage on offer. The white terrier took a moment to preen her coat as the rest of the pack jostled for position...

Author: /time Magazine | Title: Man's Best Bud | 1/30/2007 | See Source »

...surprise at last night's Saggies (or whatever they're called - actually, the Actor, and blechh to that uninspired nickname). It was that the indie comedy Little Miss Sunshine won the Best Ensemble award, beating Babel, Bobby, The Departed and Dreamgirls. Because Crash burst out off the pack last year with a SAG win in the same category, and upset Brokeback Mountain to take the Oscar for Best Picture, Sunshine's victory has to spur it at least the realm of Serious Speculation...

Author: /time Magazine | Title: A "Little" Twist to the Oscar Race | 1/29/2007 | See Source »

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