Word: paean
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Dates: during 1950-1959
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Thus begins the latest paean to Irish whiskey by a pair of offbeat West Coast admen named Joseph Weiner, 43, and Howard Gossage, 42, who have floated to prominence clinging to champagne bottles, beer kegs, brandy snifters and, of course, fifths of Irish. In the process they have broken almost every advertising rule in the book. Their ads are casually illustrated, almost never done in color, and they can pussyfoot around a subject so quietly that the reader sometimes has trouble telling what the ad is about. What they do have is fun, an aged-in-the-wood humor that...
...paean an acme of scream...
...Rambler owner inject a note of discord into your paean for American Motors' George Romney. My 1955 Rambler Cross-Country wagon is now on its sixth water pump, fourth set of universal joints, has never done better than 17 miles to the gallon, and lacks power enough to operate the air-conditioning unit and still allow normal speed...
...Obfuscator de Luxe." Not all of his readers join in the paean of praise. Novelist James M. Cain, an associate on the World, said of him: "He may be thinking in terms quite divorced from what the American people are worrying about, which occasionally gives his work an extremely farfetched quality." The late Heywood Broun, a Harvard classmate and a World staffer, wrote wryly that Lippmann is "quite apt to score a field goal for Harvard and a touchdown for Yale in one and the same play." Liberal Lawyer Amos Pinchot gave him the title "Obfuscator de Luxe...
...told, Wullie Service sold better than 3,000,000 copies of his verse, later learned, to his disappointment, that the world's readers were far less interested in his fiction (six novels), or his advice on clean living, set forth in Why Not Grow Young?, a paean to raw cabbage and potatoes...