Word: pajamas
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Dates: during 1980-1989
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WELL, I'm here to tell you that there is nothing sophisticated about, say, the Spee Pajama Party, where people shamelessly don their nightery (and think that it's really cool that they are being so casual--I mean, I for one don't wear pajamas and wouldn't want to party with anyone who does), and there is nothing sophisticated about the Fly Garden Party, where people dress in seersucker and play croquet and try to act oh-so-highbrow...
Sassy has no such identity crisis. Pert, unnervingly frank and filled with clever asides from "Jane," "Catherine," "Karen," "Christina" and the rest of the staff, it has singlehandedly pioneered a new genre: pajama-party journalism. "The big question we ask is what would a 16-year-old want to learn that no one else would tell her," says Editor Jane Pratt, 25. After being presented with an idea, Pratt hashes it out with her equally young staff, and then, it often seems, simply publishes the text of the discussion. "It was a typical Wednesday morning meeting," begins a feature...
Give your pajama-stagger a little pep. Redden your already blood-shot eyes. It's time for the Coca-Cola Company's latest marketing coup...
Following those dots there should be a partial list of the 128 shows that Abbott has directed, produced, acted in or written, in whole or part: On Your Toes, Pal Joey, On the Town, Where's Charley?, Call Me Madam, Wonderful Town, The Pajama Game, Damn Yankees, Fiorello! and A Funny Thing Happened on the Way to the Forum...
...constraints I concentrated on those brands widely available in America. The Beck's ads claim that no matter where you go in this country: "The word around town is Beck's." I was turned off, however, by the images of men in their forties trying to sport Don Johnson pajama pants and Ray-bans while hawking brew. Strike...