Word: palin
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...balance of fame seems to be moving from attention controllers to attention seekers. So it makes sense that we're seeing crossovers. Sarah Palin was governor of Alaska until - bummed out by ethics investigations and the press - she could no longer manage as an attention controller (albeit one who used her family life to political advantage when possible). So she resigned and became a full-time attention seeker, a media entity whose posts, tweets and TV appearances are not extensions of her work but the work itself. (Rate the candidates for TIME's Person of the Year...
...Palin Show...
...Lambert and the troubled Rihanna/Chris Brown pairing. Unsurprisingly, after a historic election in 2008 dominated the trends, it was a bad year to be a politician in 2009, particularly a losing one. In terms of search interest, John McCain fell the fastest, with Barack Obama (No. 4) and Sarah Palin (No. 5) not far behind. (See historical photos on Google Earth...
...question Palin never answered is how she plans to make her "difference." A talk show? She demurs (but thanks several "bold and patriotic, fair and balanced" conservative talkers in her book's acknowledgments). A presidential run? "Not on my radar." Her political-action group is offering signed copies of Going Rogue to contributors, though, so politics must at least be on her sonar...
Still, a public figure could get used to the freelance life. Through her book (and Facebook), Palin gets to control her story. The interviews don't involve pop quizzes. And at a reported $5 million for Going Rogue, the paydays are lush. November 2012 is three years off, an eternity in the evolution of a reality-TV star. For now, there's no business like rogue business...