Word: palmers
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Dates: during 1990-1999
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While the men's and women's tennis teams had a shorter move to the Murr Center from Palmer-Dixon just a few doors away, their new facilities are equally impressive and marked improvement. With only three indoor courts at Palmer-Dixon, the tennis teams vastly increased their indoor court capacity with the six new indoor courts on the second floor of the Murr Center. Gallery seating is available for the main matches...
...said Dr. Neil Jones, chief of hand surgery at UCLA Medical Center, who acknowledged that the Kentucky doctors are among the best in the business. But would the transplant take? "Based on what we know of their animal research," he says, "I'd say they're premature." Dr. Andrew Palmer, president of the American Society for Surgery of the Hand, characterized the announcement as "driven as much by marketing as by betterment of the patient...
...other words, he doesn't starve batters--he just serves them table scraps, stuff they can't really smack. Lots of his pitches dribble into the infield. Almost none fly out of the park (only five this year and none in his five face-offs against McGwire). Jim Palmer, a Hall of Fame pitcher, calls Maddux "a master at late movement," a baseballese way of saying his pitches dance away at the end, eluding the bat when it's already flying forward. He connives to throw, from the same unhurried motion, at a wide variety of speeds. Wade Boggs once...
...recent survey, Burns asked advertising creative directors and corporate marketing executives which athletes they would most desire to pitch their wares. Gordon trailed only basketball deity Michael Jordan and golfers Tiger Woods and Arnold Palmer. "Gordon came at the perfect time," notes Charlotte, N.C., Motor Speedway president Humpy Wheeler, "very similar to the mid-'50s for the PGA, when TV finally figured out how to televise a match and Arnold Palmer was sitting right there. Boom, it was all they needed...
That's all the marketers need to hear. Notes Charlotte's Wheeler, who has seen all of NASCAR's 50 years: "He's got the potential of doing what athletes like Palmer and Ali, Joe Namath and Babe Ruth and DiMaggio did, and that is to transcend the sport they're in." At 200 m.p.h., that may be especially easy...