Word: pam
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Dates: during 1960-1969
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...attitude is free and defiant. "I don't give a damn any longer what people think," declares Manhattan Career Girl Pam Zauderer, 23. Not exactly a novel or revolutionary notion. Still, she was raised in Chanel suits picked out by her mother, and she now goes dining and dancing in pants-shaggy fur ones for the gaucho look at a party given by Vogue Editor Diana Vreeland, fringed satin ones for the Indian look at a Four Seasons reception for Yves Saint Laurent. Post-Deb Cathy Macauley, 21, shows up in Manhattan for the superformal opening of the Metropolitan...
...Maxwell House coffee. Jack Benny promotes Texaco gasoline. George Burns puffs El Producto cigars. Sometimes the process is reversible. Actress Barbara Feldon was a sexy slink of a salesgirl for Top Brass hairdressing ("Sic 'em, tiger") before she went big on legit TV as co-star of Get Smart! Pam Austin, the original Dodge girl, is now a member of the cast of Rowan and Martin's Laugh...
...upset, there was the 200-meter freestyle victory of Florida's Pam Kruse, 17, who clocked a world-record 2 min. 9.7 sec.-while the old recordholder, California's Pokey Watson, straggled in fifth. For beauty, there was Florida's lissome, blonde Catie Ball, 15, who set world marks in both the 100meter and 200-meter breaststroke. And for versatility, there was California's tousle-haired Claudia Kolb, 17, who 1) won the 400-meter individual medley in world-record time, 2) set a second record in the 200-meter medley, 3) swam the breaststroke...
...derring-do is done in the name of souping up sales of Dodge automobiles. Though it is impossible to say precisely how much auto sales are affected by promotion as opposed to styling, the fact remains that Dodge has done wonderfully well since it first went riding with Calamity Pam. In 1966, while most auto sales slumped, Dodge's went...
...Pam Austin, her job with Dodge has never taken her to Detroit, she knows few of the Chrysler Corp.'s top brass, and until she was spotted for the Dodge Rebellion by Don Schwab, Hollywood producer for Manhattan-based advertising agency Batten, Barton, Durstine & Osborn, she was virtually unknown. Pam was under contract to Warner Bros, and MGM, made a few pilot films for TV, and did a stint as a dancer in Tony Martin's nightclub act, but her career was going nowhere. The Dodge Rebellion revolutionized all that. Last year she earned $34,000 plus residuals...