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Word: paperback (lookup in dictionary) (lookup stats)
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...long as a year ago. Pocket Books' Executive Vice President Freeman Lewis estimated that unsold paperbacks numbered 175 million. By this spring, the "enormous pipeline." as one publisher put it, was hopelessly clogged. Said one publishing spokesman: "Most of this was hack stuff, trash. The public rebelled." No publisher and few readers wanted to see the paperbacks disappear. Along with the rubbish have come reprints of first-rate writing, e.g., Faulkner and Hemingway. Low paperback prices-in contrast with prohibitively priced hard-cover books-attracted a whole new reading public. Some publishers believe that the present shake...

Author: /time Magazine | Title: Books: Paperback Recession | 7/5/1954 | See Source »

...plain intention of out-trashing the trashiest. As business boomed, prices for reprint rights were bid to extravagant heights: $20,000 for a novel became a commonplace. Some hardcover publishers accepted manuscripts that they would ordinarily have rejected, if they could be sure of a profitable resale to a paperback firm...

Author: /time Magazine | Title: Books: Paperback Recession | 7/5/1954 | See Source »

This spring the bonanza began to peter out. Last week one of the most knowing New York publishers said flatly: "The paperbound business is going to hell." Paperback sales were down only about 10% from last year, but returns of books from dealers were up as much...

Author: /time Magazine | Title: Books: Paperback Recession | 7/5/1954 | See Source »

Many of these were "premature returns" -a trade euphemism that simply means the books were shipped back without even being unpacked. At least four companies were planning to suspend publication for the summer. One of the largest and best paperback publishers is cutting book production by a third, and industry output may be cut by as much as a half...

Author: /time Magazine | Title: Books: Paperback Recession | 7/5/1954 | See Source »

Once upon a time, record stores were as dignified as the free public library. Popular recordings were stacked in bins, and hardly anybody thought to dignify them by collecting them in albums. Nowadays, pop albums are almost as common as paperback novels. And more and more, they are packaged with the same kind of half-dressed jacket heroines that the reprint publishers have long used to sell paperbacks...

Author: /time Magazine | Title: Music: Sober--Within Reason | 2/22/1954 | See Source »

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