Word: paperbacks
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...Once upon a time there was a piece of wood." So begins The Adventures of Pinocchio (Macmillan; $17.50 hardcover, $9.95 paperback), by C. Collodi, translated by Carol della Chiesa. But as this intriguing volume shows, the story has no true ending. The marionette whose nose grows with each lie is almost a century old, and Attilio Mussino's paintings were first printed in 1911. Yet this version -somewhat redesigned for modern consumption-is as ageless as all great fables. The paper clothes, the bread hat, the saintly carpenter Geppetto, the Cat and the Fox, the Azure Fairy are creations...
Well in advance of its official publication date last week, the book (Morrow; $9.95) was stocked in the stores; 235,000 copies are already in print. Christina got an advance of $225,000 when she turned in her manuscript, and paperback rights were sold for $750,000. In addition, Paramount has bought the movie rights for $300,000; Christina is getting $200,000 to write the screenplay; and her husband, David Koontz, who has produced mostly commercials up until now, is getting another large but undisclosed sum to produce the film. In more than 40 years in Hollywood, Joan herself...
...guide to U.S. colleges published last month by the New American Library and prepared by veteran Guide Author Gene R. Hawes. Billed as "A New Kind of College Guide that Reports on What You Want to Know Most-and First-About Colleges," the 416-page paperback modestly describes itself as a "revolutionary" advance in the college-guide...
Once upon a time book retailing was about as exciting as watching haircuts. Hardcover books were often sold in musty downtown stores by fussy bibliophiles, and many readers turned to paperback racks in the more informal atmosphere of supermarkets or drugstores. Today the bookstore business is in the midst of a rambunctious revival. Highly organized chains with fat financial backing are using aggressive, unsentimental sales and promotion techniques to push into all parts of the country. The chains are cutting into book-club sales and sweeping some small independent stores out of business or forcing them to rely more...
...kiss-and-tell brunette, she had received between $35,000 and $40,000, which Shevchenko had been given by "a high official in the CIA." Later, at a Manhattan press conference, she added that Shevchenko had paid her in sequentially numbered $100 bills. She plans to write a paperback book, to be published this spring, detailing her experiences with the defector and the kind of security arrangements the U.S. provided...