Word: paramount
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Dates: during 1930-1939
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Goin' to Town (Paramount). She Done Him Wrong, the first picture in which Mae West was starred, was her funniest. I'm No Angel made the most money, $3,000,000. The cleanest was Belle of the Nineties, at the height of last summer's Legion of Decency Campaign. Goin' to Town is the only one which deals with the contemporary scene but, aside from this detail, it is distinguished mainly by the strictness with which it adheres to the basic West formula which, as the constant element in all four of her productions...
Much more extraordinary than the West formula has been its success. Dubious Paramount executives two years ago allowed her a contract for a percentage of her pictures' profits as well as a salary. When her first pictures were an enormous hit, Hollywood labeled her a fad, but instead of declining like most fads, Mae West ceased to be one, became a U. S. institution. Goin' to Town, unlikely to increase or diminish her prestige as America's sweethot, should delight those of Actress West's admirers who are especially entranced by her facility in making...
...Devil Is a Woman (Paramount). Marlene Dietrich is one of the most beautiful and dynamic actresses in Hollywood. Director Josef von Sternberg is an eccentric specialist who enjoys filling his camera lens with shadows, antique furniture, objects d'art and confetti. To most observers, these salient characteristics might suggest that, for the purpose of manufacturing profitable moving pictures, Director von Sternberg and Cinemactress Dietrich constituted less than an ideal partnership. To the executives of Paramount, on the other hand, they justified a series of five pictures (Morocco, Dishonored, Shanghai Express, Blonde Venus, The Scarlet Empress), few of which made...
...Odium's theories hew close to the British tradition. Last week, apparently satisfied that "the upward trend could be seen with greater clarity." the young, sandy-haired financier made U. S. financial history by offering'to underwrite two big issues of new Paramount Publix Corp. securities. Under the film company's plan of reorganization, already approved by security-holders and the courts, Paramount's old stockholders will be offered a smaller amount of new shares in exchange for their present holdings and also the right to buy more. The Atlas offer, which Paramount swiftly accepted...
Though the Paramount deal was Mr. Odium's first try at underwriting, it was by no means his first venture into the film business. Atlas already holds sizable blocks of old Paramount stocks & bonds acquired literally at receivership prices. Last year Atlas helped distribute in England some of Chase National Bank's big but involuntary investment in Fox Film...