Word: paramount
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Dates: during 1950-1959
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...once laggard third in radio and television's Big Three is coming up in the world. Eight months ago, the American Broadcasting Co., $7,500,000 in debt, merged with United Paramount Theaters (combined assets: over $144 million) in the biggest transaction in broadcasting history. For ABC, it was a spectacular shot in the arm and its first real chance to match bankrolls with NBC and CBS. With its new wealth, ABC promptly paid off its debt and set to work building programs (primarily for TV) and harvesting new affiliates (latest total: 158 TV stations, 363 radio outlets...
...radio business 15% up over 1952. "Star power" did the trick, Kintner says. Early in its new life, the network decided to brighten up its TV by going out for big entertainers. Vice President Robert M. Weitman, a Broadway-wise showman who turned Manhattan's Paramount Theater into a mint by combining its first-run movies with name bands and singers, was called in as chief talent scout. Showman Weitman brought home a choice selection of what he calls "flesh": Dancer Ray Bolger, Professional Toastmaster George Jessel, Hoofer Paul Hartman, Nightclub Comedian Danny Thomas, Child Star Brandon De Wilde...
...success of the first movie in Cinema-Scope did not cause a rush to the Cinema-Scope bandwagon. At MGM, Paramount, Columbia, Universal-International and Warner, 3-D production was lagging. As one studio executive said: "We're playing it down the middle...Whichever way the wind turns the fastest buck, that's the way we'll turn...
Little Boy Lost (Paramount). Bing Crosby, a seasoned performer who learned his footwork as second baseman for the Spokane Ideal Laundry's semi-pro team, has a startling way of turning up in unexpected places. Moviegoers who are used to Bing as a crooner and a light comedian may be startled to find him in this poignant tale about frustrated fatherhood...
...each play Coward masters a different type of humor, the first, slapstick, the second, strict dialogue, and last, absurd situation. because deft, definitive character portrayal makes the film, the abilities of the actors are paramount, and direction by the author, though quite adequate, is of secondary importance. The acting is clever and witty, fitting perfectly Mr. Coward's lines...