Word: paramount
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Dates: during 2000-2009
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...probably haven't heard of this new movie, which opens this week. If you have, it may not seem very appealing. Paramount's TV ads are ho-hum. The title has the word "rat" in it, which has all the allure of "colonoscopy." So do yourself a favor, turn to our critic's review on the following page, and take his advice: Go see it. Even in Hollywood, Paramount's competition has been murmuring respectfully about Rat Race's remarkably successful test screenings. And you should also be aware that the film actually has nothing whatsoever to do with rodents...
...flies; Cuba Gooding Jr. hijacks a bus full of Lucille Ball look-alikes; and a nice Jewish couple played by Jon Lovitz and Kathy Najimy steal Hitler's car from a neo-Nazi museum. "We have, I think, one of the funniest movies in the world," says Paramount chairman Sherry Lansing. "But we have a marketing challenge...
...boys, winning their respect after initial skepticism. It also showed he could lay his easy, tortured vocal style on such chestnuts as Irving Berlin?s "Alexander?s Ragtime Band" and the Arlen-Mercer "Come Rain or Come Shine." Then he was gone -away from Atlantic, off to ABC Paramount, for the life of an interpretive rather than creative artist. Ray Charles sings country? Well, why not? But not at Atlantic, where Ertegun had to be asking, "Where...
...Flashdance was the first collaboration between Bruckheimer and Simpson, a former Paramount executive. Beverly Hills Cop and Top Gun made them legends. Also legendary was Simpson's voracious appetite for drugs. "You knew it was coming," says Bruckheimer of his partner's 1996 overdose. "It's amazing that he lived as long as he did." Simpson had been considered the duo's creative force, but since his death, Bruckheimer has proved himself with low-budget winners and big-budget blockbusters. Last year he pulled in nearly $280 million at domestic theaters with Gone in Sixty Seconds, Coyote Ugly and Remember...
...Save the Tiger," in which he played a dress manufacturer who lets his youthful ethics slip away, won him the Oscar for best actor of 1973. The project was rejected by studios until Paramount agreed to make it on a $1 million budget - Lemmon cut his salary to the Guild minimum of $165 a week to make the picture's ends meet...