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Universal Pictures had anticipated controversy. Paramount, originally set to produce the movie in 1983, backed out just weeks before the cameras were to roll. To head off a storm, Universal took the unusual step last January of hiring Penland to calm down the religious right. But Penland resigned in June, charging that Universal had reneged on a promise to let conservative religious leaders see the film and comment on it well in advance of its release...
Both Barsky and Glassner are quick to point out that they do not deride the value of healthy living, only the obsessive quality that now surrounds staying fat-free and well. "Because health has become synonymous with overall well- being, it has become an end in itself, a paramount aim of life," writes Barsky. In fact, keeping fit has become "quasi-religious" for some Americans, says Boston University Sociologist Peter Berger. With evangelistic fervor, Body-Building Impresario Jack La Lanne, 73, whose name adorns 60 health clubs on the East and West coasts, declares, "When you quit exercising...
Scorsese, the director of Taxi Driver and The Color of Money, has tried for years to make a film of The Last Temptation. Paramount had planned to produce it in 1983 but backed away, fearing pressure from Fundamentalists. When Universal undertook the project, it hired born-again Marketers Tim Penland and the Rev. Larry Poland to help allay concern about the film among their fellow conservative Christians. The pair marked 80 out of 120 script pages where they thought dialogue or action would be unacceptable, then resigned, they say, after concluding that Universal would not respond to their objections...
Hollywood's moneymen surely love Murphy. Last week CBS signed him to a three-year contract for shows he will direct, produce or appear in. Coming to America is the first in a lucrative five-film deal with Paramount Pictures. Murphy also hopes to direct The Butterscotch Kid (a comedy starring Arsenio Hall) and co-star with James Earl Jones in a film version of August Wilson's drama Fences. Says Jerry Bruckheimer, who co-produced both Cop movies: "He's such a wanna-see guy -- you wanna see what he'll do next. If he was available, there...
That hasn't prevented at least 1,400 companies -- entertainment giants like Paramount as well as scores of small mom-and-pop operations -- from plunging into the field with an eclectic selection of specialized cassettes. Looking for stars? Tim Conway plays a 4-ft.-tall golf expert in a comedy tape called Dorf on Golf, and Shelley Duvall is the safety-minded host of Earthquake Survival. Anyone for instant history? There are video highlights of Pope John Paul II's 1987 visit to the U.S. and Oliver North's testimony at the Iran- contra hearings. Is the small print...