Word: paramounts
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Died. Adolph Zukor, 103, movie pioneer who built Paramount Pictures Corp. and brought the feature film to U.S. audiences; in Los Angeles. A tiny (5 ft. 5 in.), restless dynamo who arrived in the U.S. from Hungary at age 16 in 1889 with $40 to his name, Zukor had a simple formula for success: "Look ahead a little and gamble a lot." In the early 1900s, he and another immigrant furrier, Marcus Loew, gambled on the fledgling moving picture business-first with a string of penny arcades featuring flickering, hand-cranked "peep-shows," later with storefront nickelodeons. Convinced that...
...With the economy recovering and less need for escape, attendance in the first three months of this year dropped 10% below a year earlier. Studio chiefs need something to bring the patrons back. And it is the big-budget movies that have been drawing the crowds. The Godfather cost Paramount (now a subsidiary of Gulf + Western) $6 million to make, and so far has returned $145 million in worldwide rentals. Jaws (production cost: $9 million) probably will bring Universal and its corporate parent. MCA Inc., $180 million by the time it completes its first runs worldwide. Warner Brothers...
...Warner Brothers last week began production of Exorcist II, starring Richard Burton. Initial budget: $10 million. Next year Warner will release two new megadisaster flicks produced by Irwin (Towering Inferno) Allen: The Swarm (bees do it) and The Day the World Ended. Each will cost well over $12 million. Paramount has in the works Dino De Laurentiis' remake of King Kong ($16 million or so). United Artists will ultimately release a version of Cornelius Ryan's tome on World War II, A Bridge Too Far, produced by Joseph E. Levine. UA's Apocalypse Now is a Viet...
United Effort. Despite Humphrey's showing of the flag for Brown, he agreed in a phone conversation with Carter that party unity is of paramount importance. According to Carter staffers, Humphrey is thinking of endorsing Carter at some time after the last primaries on June 8. As Manhattan Borough President Percy...
...movie openings go, Won Ton Ton, the Dog Who Saved Hollywood made its bow with a wow. Producers of the film, a take-off on 1920s animal flicks, shunned the usual theater scene and held the premiere right on Paramount's spacious Hollywood lot. With good reason, since 100 of the 575 first-nighters were canines. Among them: Zsa Zsa Gabor's Lhasa Apso, Genghis Khan, and Valerie Perrine's 250-lb. mastiff, Thurber. "Genghis was the only pet allowed inside the movie," boasted Zsa Zsa-a fact apparent to everyone once the beast began demonstrating...