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...pardner, I don't believe...

Author: By Charles S. Maier and John B. Radner, S | Title: I Hear America Swinging | 2/12/1959 | See Source »

...seem you're ever at the ranch when I come by." Marley's ghost wore a ten-gallon hat, toted a burden of land grants, mortgages and gold nuggets, and the Ghost of Christmas Past was a young cowpuncher who greeted Scrooge: "Howdy, pardner. I reckon you've been expecting me." For an idea that might have driven some viewers to Earp, it all went down quite smoothly, suggesting the not altogether happy possibility that A Christmas Carol may endure on TV till the cows come home. It also stirred some speculation about what the dickens...

Author: /time Magazine | Title: Television: Review | 12/30/1957 | See Source »

...restrained ads that point up the attractions of liquor. In its most recent campaign Bacardi rum (which last year broke industry tradition by using a woman in a liquor ad) urged readers: "When tensions build up-take time to relax." National Distillers adopted the slogan "Sip a Little Sunshine, Pardner" for its Old Sunny Brook Brand whisky, recently changed it to "Pour Yourself a Smile. Neighbor" when the Government frowned. The French National Association of Cognac Producers earlier ran a series of U.S. ads describing cognac as the "harbinger of good appetite, a gentle agent to relax tension, a pleasant...

Author: /time Magazine | Title: ADVERTISING: For Health & Happiness | 5/27/1957 | See Source »

...rocks, and the Judas trees are in bloom. The face of the country has been transformed. And the people are a little happier ... A neighbor, a very old man, said last fall: 'The hand of man is against me and the face of God is turned away. Pardner, whichever way you look, it's tough.' Last week he said: 'Son, just listen to the mockingbirds...

Author: /time Magazine | Title: National Affairs: Umbrella, Anyone? | 3/11/1957 | See Source »

...Pardners casts Jerry Lewis as a sort of Tom Mixed-up character, a would-be cowpoke who is given to riding a mechanical horse in his Manhattan mansion. This prone ranger suddenly finds himself a sheriff out west, combating a gang of masked raiders. But, with the help of his singing pardner, Dean Martin, he blunders his way to triumph over the baddies. He falls off a horse, ropes himself with a lariat, spills tobacco when he tries to roll a cigarette. It's like that...

Author: /time Magazine | Title: Cinema: The New Pictures, Aug. 13, 1956 | 8/13/1956 | See Source »

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