Word: parenthood
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...meet the "crisis of fatherhood." Venezuela's Mental Health League offers a six-month course in child care and home life, and the Catholic Church now plans night schools in literacy and parenthood for at least 75,000 young couples. And Venezuelan judges are getting tough with delinquent fathers. Under new laws passed by Congress, fathers guilty of nonsupport face a sobering choice: voluntary support of their offspring, a jail sentence, or a forcible child-care deduction from their weekly wages...
...seem as ancient as camel froth. Indianapolis' Eli Lilly & Co. is experimenting with pills that have to be taken only once a month, and Ortho is working hard on a vaccine. Emko, a subsidiary of St. Louis' Sunnen Products, has won the endorsement of the Planned Parenthood Federation for an aerosol foam preparation that effectively prevents conception for up to an hour...
Fletcher appeared on a panel with the president of the Planned Parenthood Federation and one of the inventors of Enovid (an oral contraceptive). The three debated possible changes in sex mores and discussed the social, legal, and moral problems that would result...
...Alan Guttmacher, President of the Planned Parenthood Federation, talked about the law. In 43 of the jurisdictions of the United States, abortion is legal only to preserve the life of the mother. Thus, for 1000 births, there are only two legal abortions. In Hungary, however, there are 920 legal abortions for every 1000 births, and abortions in Japan outnumber births. The highly restrictive U.S. laws Guttmacher concluded, unfairly favor those with the sophistication and money to get around them...
...Champagne Glass. According to their differing philosophies-and the product involved-admen appeal to vastly disparate human emotions: snobbery ("If they run out of Lowenbrau . . . order champagne''), the confusions of parenthood ("How Sears helps your daughter choose her first bra"), nostalgia ("Our beer is 50 years behind the times"), hypochondria ("Take Geritol to end tired blood"), and the competitiveness of childhood ("Every boy wants a Remco toy"). Inevitably, the most heavily used selling themes turn on three aspects of existence that particularly fascinate Americans: youth, sex and romance. Pepsi-Cola, once typed in the public mind...