Word: parfums
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Dates: during 2000-2009
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...three months, then Florentine perfumer Lorenzo Villoresi will conjure up a fragrance in a mere two hours. You choose ingredient by ingredient - the master tests their effect on your skin. The final product - a 100-ml bottle of eau de toilette or a 30-ml bottle of eau de parfum - costs $730, and you can also order shampoos, body lotion and bath oils with the same fragrance. The grand master of bespoke scents is the House of Creed in Paris, which has been creating custom-made perfume for over 240 years. It takes perfumer Olivier Creed between three...
...says Horsting, 34. "We are very ambitious and very impatient," says Snoeren, 33. If they get there, it will be on the quirkiest of paths. Viktor & Rolf launched their design career not on runways but in art galleries. And their early work - such as Viktor & Rolf Le Parfum, from 1996, a limited-edition bottle of tap water complete with sexy ad campaign - was more a comment on the world of commerce than an attempt to participate in it. And when they started making clothes, it was to attract attention rather than sales. In 1998 they launched the Atomic Bomb collection...
There is nothing so raw in the rooms that follow, filled with the surgical purity of Kinetic and Op art, until we reach works inspired by '60s politics. Like artists before World War I, Jean Jacques Lebel draws on images of lowlife, but in Parfum Gréve Générale, bonne odeur (1960), pretty girls posing in underwear rub elbows with bloody corpses. Jacques de la Villeglé's Boulevard de la Bastille (1969) uses torn posters from the previous year's near-revolution overlaid with depictions of General de Gaulle...