Word: parings
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Dates: during 1950-1959
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Virtually all manufacturers are trying to hasten TV's rainbow age with simpler set design and cheaper tubes that may pare as much as $100 from the cost of a color receiver. Bigger cuts will not be forthcoming until the industry can sell at least 1,000,000 sets a year, the point at which it expects to make a profit. For the record, the industry now expects to top that mark...
...just about as big as it has ever been. Yet, in the last ten years advertisers have been steadily deserting the 35? family monthly. "I don't know exactly what the reasons are," says Smith. "I guess they are myriad." By cutting costs, American managed to pare its losses from $800,000 in 1953 to $150,000 in 1954, and last year it broke even. In the first half of this year, as advertising kept thinning out, losses grew to $300,000. Smith decided that the task of wooing advertisers back was too big and costly to tackle...
Bent on saving money in big as well as little ways in his battle against inflationary government deficits, the President directed his Cabinet ministers to scan departmental budgets and pare away any padding. He expects to cut the overall budget drawn up by the preceding administration by at least...
...Rise of Mass Marketeers. But credit was not the only power behind the boom. In 1955 businessmen saw the speedup of a revolution in U.S. merchandising methods as retailers learned to pare selling costs, thus get more goods to more customers...
Next came the brothels, but with somewhat less success. As police entered the Dai La Thien and the Pare aux Buffles (Stockyard), a lower-class emporium with a mere 200 population, scores of girls scrambled to safety over back walls. In some other places, indignant Foreign Legion and Vietnamese troops stood off the cops with rifles, and opposition from the military generally was so strong that Diem later exempted field brothels from...