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Word: parise (lookup in dictionary) (lookup stats)
Dates: during 1990-1999
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Usage:

Last November the leaders of 22 nations met in Paris to sign a treaty on Conventional Forces in Europe (CFE) that had been under negotiation for nearly 17 years. In July, during their summit meeting in Moscow, Bush and Gorbachev signed another pact capping a decade of START talks.

Author: /time Magazine | Title: Arms Control: Toward a Safer World | 10/7/1991 | See Source »

They're beautiful, that's obvious. But they have something else: presence, or maybe allure, fascination or magic. Whatever it is, it hits the instant one sees Naomi Campbell in a yellow totem gown, a Nefertiti of the '90s. Or Linda Evangelista looking like a Scottish schoolgirl on the cover...

Author: /time Magazine | Title: Marketing Beauty and The Bucks | 10/7/1991 | See Source »

The supermodels invest salesmanship with a class and seductiveness no longer found in movie stars who dress down in blue jeans and prefer environmental preservation to nightclubbing. The top mannequins -- among them Cindy Crawford, Elaine Irwin, Karen Mulder and Claudia Schiffer -- always seem perfectly coiffed and coutured, manicured and made...

Author: /time Magazine | Title: Marketing Beauty and The Bucks | 10/7/1991 | See Source »

Advertisers pay the supermodels exorbitantly because they believe these faces can move their merchandise wherever it is sold. Says Noelle Duperrier- Simond, who works on the L'Oreal account at McCann-Erickson's Paris office: "These girls have the looks that work everywhere they're seen. That's what the...

Author: /time Magazine | Title: Marketing Beauty and The Bucks | 10/7/1991 | See Source »

Everyone in the modeling world may call everyone else "darling," but it is a bitterly competitive business. Take the battle between the Elite Model Management agency and the long-reigning giant, Ford Models Inc. Back in 1977, John Casablancas, Elite's owner, opened an office in New York, having previously...

Author: /time Magazine | Title: Marketing Beauty and The Bucks | 10/7/1991 | See Source »

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