Word: parkes
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Dates: during 1990-1999
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...driven performer, Wachner, 50, rose from a bra-and-girdle buyer at Macy's to head cosmetics giant Max Factor. In 1986 she masterminded a hostile buyout at Warnaco and took the company public in 1991. As a mogul, she helicopters from her Park Avenue headquarters to a mansion in the Hamptons, New York's summer-resort community. As a manager, Wachner once made a FORTUNE roster of "Toughest Bosses" for her low tolerance for underperformers. "You'd better start firing people," the magazine quoted her telling a newly arrived executive, "so they'll understand you're serious...
...sign on the squat brick schoolhouse in the midst of crime-ridden public-housing projects in Norfolk, Virginia, reads BOWLING PARK ELEMENTARY: A CARING COMMUNITY. Principal Herman Clark is one of those who does the caring, which is why every year he takes the parents of his pupils on a field trip to local attractions. One year it was to Greensville Correctional Center in Jarratt. "We got the chance to see the electric chair," he says. There have been visits to a prison in Chesapeake and a women's penal institution in Goochland. Two months ago, it was a walk...
...shock treatment of the field trips is just one of many innovative therapies that Clark, a Ph.D. in education, has brought to his school. Bowling Park is where the rhetoric of "standing for children" moves beyond talk. If children are to be rescued, the reasoning goes, who is better equipped to do so than the elementary school, a solid institution already in the business? Yet to rescue children, one must start early--even before birth. And to rescue children, whole families must be rescued along with them--hence the transformation of the neighborhood school into a "caring community...
...most far-reaching programs, which began in Missouri and has spread to 47 states, hires "parent educators" who offer parenting skills and developmental screening to families with young children, beginning in the third trimester of pregnancy. Bowling Park's Michael Bailey, a soft-spoken Mister Rogers type, hands out flyers in food-stamp lines to encourage new mothers to sign up. Each day he drives out to visit one of the 35 families who have joined the program. "Hello, teacher!" shrieks Tonesha Sims, 2 1/2, running out of her house to hug him on a recent morning. Bailey spends...
...Bowling Park's success, which has shown up in higher test scores and a 97% attendance rate, is getting parents into the school. Many of them had never bothered even to walk their first-graders to class. CoZi offers "parent technicians"--two in Bowling Park's case--to visit parents at home, ask them what they need and spur them to form committees and organize projects. Responding to parent feedback, Bowling Park now offers adult-education courses, adult-exercise classes, a once-a-month Family Breakfast Club at which parents talk about children's books, a singing group...