Word: partly
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...Over its 60 years, Ikea has built a reputation as a purveyor of inexpensive but stylish home furnishings, selling everything from leather sofas to chrome toilet-bowl cleaners. Branding has been a large part of the Swedish chain's success - what urban dweller today, whether in Atlanta or Kuala Lumpur, doesn't recognize that bright blue warehouse, glowing like a beacon of fine living, at the side of the highway? And its signature typeface, a customized version of Futura, has long been an integral part of that brand. But with its 2010 catalogue now arriving in mailboxes, the supplier...
...would Ikea make such a change? The very ubiquity of Verdana seems to be part of the font's appeal. Freely distributed by Microsoft, the typeface allows Ikea to use the same font in all countries and with many alphabets. "It's more efficient and cost-effective," says Ikea spokeswoman Monika Gocic. "Plus, it's a simple, modern-looking typeface." (Read "The Store That Runs on a Wrench...
...report, issued by Washington's Center for Public Integrity, found that at least 21 of the top 25 firms taking part in the Home Affordable Modification Program, or HAMP, were heavily involved in the frenzied lending that led to the subprime blowup. The firms originated or serviced subprime loans, or both. (See which businesses are bucking the recession...
...widely expected that General Stanley McChrystal will be requesting more troops when his review of the situation on the ground is completed in a few weeks. I'm told that President Obama will make a decision about whether to accede to McChrystal's request, in whole or in part, by November. That will probably be about the same time as the health-care-reform debate comes to a head. By the end of November, we should have a much clearer sense of the trajectory of the Obama presidency...
...have things gotten so hard for ETA? The weakening of the group is in large part due to a revolutionary change in French attitudes. Until the early 1990s, the French viewed ETA violence as Spain's problem so long as France wasn't attacked. And as a hedge against that happening, Paris benignly ignored the ETA logistical and planning networks that were preparing strikes on Spain from France's Basque country. But when Algerian jihadists unleashed terror attacks in France in 1995, Paris was awakened to the importance of cross-border cooperation in battling extremists. It kicked its then-nascent...