Word: partnering
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Dates: during 1990-1999
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...Jimmy Carter's 1978 Camp David negotiations, which produced the landmark Israeli-Egyptian peace accord. But for many years afterward, Hussein played a pivotal role, often behind the scenes, in diplomacy to achieve a comprehensive peace. Besides conducting secret negotiations with Israeli leaders for years, he became a crucial partner of the Palestinians at the 1991 Madrid talks that led to the 1993 Oslo accords. In 1994 he fulfilled a long-standing ambition by negotiating Jordan's peace treaty with Israel...
Armstrong has leveraged his stock's rising value in a series of bold deals, including a joint venture announced last week with the country's No. 1 cable provider, Time Warner (parent company of Time). The deal--which still needs the approval of another Time Warner partner and possibly that of local regulators--would give AT&T exclusive access for 20 years to Time Warner cable systems, which reach 12.6 million subscribers in 33 states. Starting next year, AT&T would provide local-phone service through the same wires that carry cable TV, thus circumventing the regional-Bell local-phone...
Most surprising, perhaps, for many Gen-Xers, who think living together is a prudent rehearsal for "I do," the report contends that cohabitation reduces the likelihood of later wedded bliss. It quotes a 1992 study of 3,300 adults showing that those who had lived with a partner were 46% more likely to divorce than those who had not. "The longer you cohabit, the more tolerant you are of divorce," says David Popenoe, the sociologist who co-wrote the study. "You're used to living in a low-commitment relationship, and it's hard to shift that kind of mental...
...gambler--in us has to admit that there is something in what McDermott says. Falling in love can seem fairly random, involving routines that could be applied to anyone: stares, smiles, witty remarks, revealing remarks, endearing remarks, hands touch, lips touch. We know the drill. Bow to your partner, curtsy to your corner. Suddenly your corner becomes your partner. Are the stars out tonight? I only have eyes...
...Cruise, Pfeiffer, Hanks and Damon) finally consented to marry McCann-Erickson (clients include GM, MasterCard and Coca-Cola). The New York ad giant was not so much interested in PMK?s tidy profit margin -- ?We?re just chump change to them,? says Leslee Dart, one of PMK?s three partners -- as in its vast warehouse of stars. ?Celebrity icons are brands,? says John Dooner, McCann-Erickson?s CEO, ?and there may be opportunities to work with like-minded brands in the corporate world.? Such work will probably be more subtle than, say, Sean Penn doing a Coke commercial...