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Word: passion (lookup in dictionary) (lookup stats)
Dates: during 1960-1969
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Usage:

Bargain Rates. The only commercials they saw were two minutes of spots sandwiched between a soap opera and the evening weather report. In one, a pajama-clad comedian leaped from bed and dashed after his passion: garlic-flavored Boursin cheese. In another, three puppies tumbled out of a sweater worn by a curvy brunette, ostensibly proving that her "Tricot Bel" pullover snapped right back .into shape. Other commercials touted the virtues of Virlux butter, Schneider TV sets and Regilait powdered milk...

Author: /time Magazine | Title: Advertising: And Now, a Word for Cheese | 10/18/1968 | See Source »

...subtlest and most infuriating affront is sexual. He loves a white girl, who lives and travels with him as his common-law wife. Jane Alexander invests this role with the tenderness, passion and loyalty of a star-crossed Desdemona. When Jefferson is convicted of a Mann Act charge, he jumps bail and flees to Europe. A hounded exile, he drifts from country to country, reaching a kind of symbolic degradation when he shuffles through the role of Uncle Tom in a Budapest cafe and is booed. Still, he rejects a standing offer to throw the championship fight in return...

Author: /time Magazine | Title: Theater: Feeling Good by Feeling Bad | 10/11/1968 | See Source »

...notorious apostle of ethical Darwinism was a man "as capable of loving as of flying." But when she developed a plain woman's devotion to "the ugliest man in London," a chatty, witty, sensible litterateur named George Lewes, she found herself deep in one of those parallelograms of passion that so often defined Victorian domestic life...

Author: /time Magazine | Title: Books: Parallelograms of Passion | 10/11/1968 | See Source »

Died. Padre Pio, 81, the Capuchin friar whose body was said to bear the stigmata, or the wounds inflicted on Christ during his passion; of a heart attack; in San Giovanni Rotondo, Italy. Blood first appeared on his hands, feet and side 50 years ago and, though the Vatican never officially considered his wounds of divine origin, Pio (born Francesco Forgione) attracted millions of pilgrims who came to his monastery in San Giovanni in hopes of seeing...

Author: /time Magazine | Title: Milestones: Oct. 4, 1968 | 10/4/1968 | See Source »

...biweekly paper las tangled singlehanded with oil and gas interests, exposed statehouse scandals, often made life painful for politicians in the land of Lyndon. The Observer's founder is Ronnie Dugger, a prodding, provocative University of Texas graduate who came back from one year at Oxford with a passion to unmask corruption and hypocrisy. With a number of equally talented and brash companions, Dugger has made his influence felt far beyond the state borders. Admirers often call the Observer he political conscience of Texas...

Author: /time Magazine | Title: Newspapers: The Lone Ranger Rides Again | 9/27/1968 | See Source »

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