Word: passionate
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...given in the movie industry that it?s possible to prosper at the box office if you can capture the evangelical ticket-buyer. But there are different ways to go about it. The Passion of the Christ, for instance, was marketed to evangelical leaders and had an overarching message-an unflinching focus on Christ?s Atonement-that spoke to the center of evangelical belief. In The Lion, the Witch and the Wardrobe the Christian symbolism was much more subtle, but the movie adapted a beloved work by one of Evangelicalism?s most revered interpreters, C. S. Lewis, and was authorized...
...model. Like the other films, it has benefited from a full-court-press marketing effort enlisting evangelical opinion-makers (the press kit includes a literal A-Z list of endorsers) outreach to churches, and a campaign to facilitate the buying of blocks of seats by believers. But whereas the Passion and the Lion spoke directly or indirectly to the New Testament story of Christ, End of the Spear speaks most explicitly to the evangelical movement?s own history and recent heroes...
...Official Website of the Olympic Movement http://www.olympic.org/uk/index_uk.asp Want to know what the International Olympic Committee is up to? Check out this site and find out everything about the Olympic Movement-from the organization's mission to your favorite athlete's medal tally. And to keep your passion for the Olympics aflame, check out the site's feature on the Olympic Museum...
...auto market. This week he is unveiling a plan, which he calls the "Way Forward," a last-ditch effort to save the company by taking some big chances. Ford has surrendered market share in the U.S. but figures that a smaller, more innovative company can stir more passion among its customers...
...partner, according to a survey by a team of Italian psychologists. Its poll of 523 couples, ages 18 to 65, found that those with TVs in the bedroom had sex half as often--four times a month vs. eight--as those without. What the couples watched seemed to affect passion as well. Violent shows and reality TV dampened romance; news programs, for some reason, seemed to encourage lovemaking...