Word: pastes
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Dates: during 1980-1989
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Harvard tested its product appeal during its 350th anniversary in 1986, and has looked closely at trademark possibilities in Japan. The take from anniversary merchandise was about $50,000, and for the past three years items led by a Harvard University line of menswear have generated $130,000 annually in royalties in Japan. Harvard would like to license a maximum of 100 U.S. companies to produce merchandise...
...roles that might confound his fans. This day, after a dozen laps, Cruise sees a dime, stops on it and emerges from the Lumina to say hello to a visitor. He extends a hand and flashes the million-dollar smile -- or, to judge from the worldwide take of his past four movies, the $1.035 billion smile. He points to the car and asks, "Want to go around...
Even more devastating to the network's pride, if not its bottom line, is the ( sinking status of the CBS Evening News, which has been overtaken in popularity for the past two months by ABC's World News Tonight. Some network executives blame the decline on weak lead-in programming on local CBS stations around the country. Others cite ABC's widely praised coverage of the San Francisco earthquake, a bonus of its presence at the World Series...
Nostalgia is what we like today: warm, a bit muzzy, with lots of generalizing dips back into a past full of evocative stage props and period business. Memory is another matter. Remembering truthfully is as difficult as inventing well -- indeed, more so; hence the paucity of good memoirs. "You must never undertake the search for time lost," warns the last sentence of Gregor von Rezzori's The Snows of Yesteryear, "in the spirit of nostalgic tourism." The rest of the book shows how carefully he has obeyed this precept...
...News-desk staffers sometimes have to call us at 2 or 3 a.m.," says Eastern Europe bureau chief John Borrell, who over the past few months has come to view sleep as a hobby that he once had time for. "In soft, soothing tones that the Metternich school of diplomacy would doubtless endorse, they first apologize profusely for waking you and then tell you that the editors need to know, generally instantly, something like the GNP of each Warsaw Pact country. The secret, which they have mastered, is to be smooth and nonchalant...