Word: patches
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Dates: during 1980-1989
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...Like the microwave oven and the videocassette recorder, air packages have become such a convenience that people now wonder how they ever got along without them. Overnight delivery is also an exploding, $5 billion-a-year business. One of the fly-by-night companies, Emery Air Freight, ships Cabbage Patch Kids for Coleco, couture dresses for Bloomingdale's and personal computers for IBM. During the Christmas season, the boom time for shippers, Federal Express will carry almost 500,000 parcels daily. Last week the company said it shipped some 7.9 million items during November, up more than 50% from...
Make way for a fun-and-games Christmas. Stand aside for an avalanche of GoBots, Trivial Pursuits, G.I. Joes, Gloworms, Transformers, Cabbage Patch Kids, Care Bears and Rainbow Brites. Hold your breath for a flood of He-Mans and My Little Ponys. After two years of a sturdy economic recovery in which adult Americans got their goodies, it is now the turn of their children. Toymakers and -sellers are happily anticipating their biggest Christmas, and their biggest sales year, ever...
...popular items, Cabbage Patch dolls and Trivial Pursuit, both introduced ast year, are no longer simply hot-selling toys. They have now become American social milestones. Says Thomas Kully, a toy-industry watcher at the investment firm of William Blair & Co. of Chicago: 'Those two products are absolutely the biggest the industry has ever seen." Shipments of Cabbage Patch Kids and ancillary licensed products, including a board game, storybooks, decals and patches, will reach $1 billion in 1984. More than a year after they appeared and despite the fact hat Coleco, their manufacturer, does not even advertise them...
...toymakers by even so much as thinking about more conventional gifts will need a division of G.I. Joes to hold their ground. When asked what they want for Christmas, most children will parrot the names of popular toys. Jennifer Been, 7, of Dallas advises that she wants a Cabbage Patch Kid, a Cabbage Patch stroller, a Fisher-Price camera and Lego building blocks. Says she: "Almost every girl in the second grade has a Cabbage Patch...
...sitting in a chair, eating solid foods-warm porridge and cottage cheese-and sipping that longed-for beer, which he promptly dubbed "the Coors cure." Well-wishers had sent cases of the Colorado brew and other brands, in addition to crateloads of cards, plants and bouquets, even a Cabbage Patch doll...