Word: patronizing
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Dates: during 1940-1949
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...scarcely dry on the contract between U.S. Rubber and the New York Philharmonic-Symphony (TIME, May 17) when another great company decided to play patron to another great orchestra. Following Rubber's nationwide Sunday hookup (CBS, 3 p.m., E.W.T.), General Motors will sponsor another national Sunday concert, by the NBC Symphony (NBC, 5 p.m., E.W.T.). The cost to G.M. for a year is about the same as that to Rubber-around...
This deal still left two of the "big four" U.S. orchestras on a sustaining program basis: the Boston Symphony, the Philadelphia Orchestra. But musicians viewed the Rubber and Motors patronage as a portentous symptom. In the postwar world, industry might replace private wealth as music's chief patron, might even succeed in putting fine concert music and opera on a paying basis...
...Slacks, No Cuties. Such hoydenish antics have long irked Phil Wrigley, a pioneer softball patron who can remember when the game was known as kittenball among Chicago's early devotees. Other things that Patron Wrigley objected to were the unladylike costumes affected by the players and the undignified names their sponsors tagged on them - such as Slapsie. Maxie's Curvaceous Cuties, the Num Num Pretzel Girls, Barney Ross's Adorables and the Dr. Pepper Girls of Miami Beach...
Bodie, a 40-odd-year-old sea dog with 23 years of service to his credit. Its patron: Captain H. A. McClure...
...Thomas' remarks about music have a lofty, Tory tone. He takes a poor view of the musical tastes of the masses, declares that great music can exist only when furthered by men of wealth and discrimination. Remembering his own lavish, costly activities as a patron, Sir Thomas is irritated by people who declare that fine music should be put on a paying basis. "Music," says he, "is a parasitical luxury, supported by the few. It is something that must be inflicted on the public...