Word: patterning
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Dates: during 1990-1999
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...were probably confused as to why the movie itself wasn't being advertised as much as its "conversation follows" tagline (that fascinating scene, incidentally, is nowhere to be found in the actual film). Artisan Entertainment, recognizing the success that the Blair Witch advertising brought them, developed a devilish little pattern in their marketing strategy. First, they design an ultra-cool web page. Then, they show their enigmatic preview to those same people who were sucked in by Blair Witch hype. Finally, they sit back and watch the web geeks do the work, generating more buzz and rumor than substance...
...ball Gel Impact 1.0mm ($2.49) gushes ink like a rollerball without bleeding through the page. A blue or black fountain-like line without all the pretension or nib sucking, imagine that! The Gel Impact has sent shockwaves through the pen design community with its ultra-modern silver thatched pattern. Lest you lose track of your ink usage, a clear window with incremental dots keeps tabs on your depletion. It's not a goopy gel or a fountain that floweth, it's just...
...convince you that I like this routine, but I do. From the day the course book arrives at my doorstep (or doesn't, in the case of this year, so I read it on the Web), I read it cover to cover, pen in hand, marking a complex pattern of courses and their relative rank in my mind. I create a database which I sort by semester, exam group, Core, concentration or elective credit, of literally hundreds of courses. I boil down to a final list that numbers in the teens and hit the ground running during shopping period, optimizing...
...incidents that might spark a national panic in the U.S. are unlikely to alter Japan?s pattern of energy use. "The U.S. nuclear industry basically self-destructed under political and economic pressure because it couldn?t run plants safely enough to satisfy the public," says TIME science editor Philip Elmer-DeWitt. "But Japan is unlikely to change course because they?re economically dependent on nuclear power. Generally they?ve made it work for them, but nuclear fuel is dangerous and the price of using it is that there will be accidents every now and again." But a government that plans...
Lawrence Kurdek, Ph.D., the Wright State researcher who wrote the seven-year-itch study, said that its grim statistics actually made him hopeful. "Knowing the pattern of marriage relationships might help couples stay together, if they can come up with positive ways to cope with it," he says. "We have to build into marriage the idea that there will be lots of change...