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Outside the little (pop. 5,230) town of Jacarezinho, 335 miles upcountry from São Paulo, several hundred farmers watched a big tractor rip a stump out of the rich red earth. Said one grizzled farmer to Nelson Rockefeller, who had come all the way from New York for the occasion: "I've seen you do in five minutes what it would take me five weeks to do with my horse." Already Rockefeller's Empresa de Mecanizaçāo Agricola, S.A., (Agricultural Mechanization Co.) had enough orders for pulling stumps and clearing land to keep...

Author: /time Magazine | Title: BRAZIL: Good Works at a Profit | 9/27/1948 | See Source »

...four projects (besides the mechanization company) that can argue for themselves. On an 867-acre hilltop farm near Jacarezinho, a mixedcapital company has completed its 32nd cross of Brazilian seed corn, has harvested 32 tons of high-yielding hybrid, and sold the lot to Parana and São Paulo farmers. For the world's third largest corn producer, the possibilities of hybrid were scarcely less revolutionary than they had proved for Iowa...

Author: /time Magazine | Title: BRAZIL: Good Works at a Profit | 9/27/1948 | See Source »

More Normal Granaries. A third Rockefeller enterprise, formed with Cargill, Inc. of Minneapolis, is planning grain elevators for São Paulo and Parana. At harvest time in southern Brazil, wheat and corn take a back seat to coffee. Through poor storage, as much as 80% of the wheat crop has been lost to rats and rot. Lacking storage space, farmers often sell at panic prices. By renting space in the new company's elevators, farmers can hold off for better prices from middlemen, and Brazil will have to import less wheat. Another joint company has set up four...

Author: /time Magazine | Title: BRAZIL: Good Works at a Profit | 9/27/1948 | See Source »

...fifth Rockefeller enterprise, Helicóptero Comercial, S.A., was formed only last week. Its aim: to contract with São Paulo coffee growers to spray their plantations against the deadly broca borer. Rockefeller's technicians found out that ordinary aerial spraying was missing the bugs, but that helicopters, hovering just over the trees and beating the chemical dust right down to the ground, could get them every time...

Author: /time Magazine | Title: BRAZIL: Good Works at a Profit | 9/27/1948 | See Source »

Where were Brazil's Communist big shots? Leader Prestes was variously reported hiding in Sao Paulo and streaking off for Montevideo, where a Latin-American Cominform is rumored for the near future. Already there was famed Communist Artist Candido Portinari. Last week at least, brilliant young Architect Oscar Niemeyer was sticking...

Author: /time Magazine | Title: BRAZIL: Reds on the Run | 1/19/1948 | See Source »

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