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Caio R. P. Malufe is a fourth year student at Escola de Administração de Empresas de São Paulo da Fundação Getulio Vargas in São Paulo, Brazil...
...Early polls put Dilma in second place, behind Jose Serra, the São Paulo governor who has yet to formally declare his candidacy. A December Datafolha poll gives her 23%, against Serra's 37%. Still, that's a 7-point gain over her numbers from last August, which suggests she is on the right track. Still, she clearly has her work cut out to make herself known to voters, especially in poorer and more remote parts of the country. "She doesn't do well at rallies," Castro Neves said. "She is trying to change that, but with Lula alongside...
Lisa Sukys, SÃO PAULO, BRAZIL...
...major local operations around the world, in the process hiring thousands of Brazilians, Chinese, Eastern Europeans and others. The need to train new recruits in multiple countries is a major test for Indian management, and has sparked a few cultural conflicts as well. Cesar Castelli, the São Paulo - based president of TCS in Brazil, says that the company has had difficulties squeezing more free-spirited Brazilians into an Indian corporate environment run on strict hierarchy and a devotion to internal rules. "Indians say 'Yes' and Latins say 'Why?,'" he quips...
...with reporting by Andrew Downie /São Paulo...