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...PAVLOV IN THE OFFICE

Author: /time Magazine | Title: Book Audits: May 23, 1983 | 5/23/1983 | See Source »

This book is little more than an executive-suite version of the conditionedreflex theory pioneered by Russian Physiologist Ivan Pavlov. While such tactics seem to work well on dogs, pigeons and rats, they might not succeed in the office. The first time a boss puts his arm around an employee he is trying to praise, he might find himself on the receiving end of a One Second Reprimand: a punch in the nose...

Author: /time Magazine | Title: Book Audits: May 23, 1983 | 5/23/1983 | See Source »

...Testament prophet rebuking his flock. Most of all, the pretension showed: birthday candles were lit on a cake that looked like the Tower of Babel, as discomfited luminaries dished up decades of encapsulated world history in which the Actors' Fund got featured billing ("A Russian named Pavlov used dogs to study conditioned reflexes, and the Actors' Fund was 25 years...

Author: /time Magazine | Title: Show Business: Daze of the Locust | 3/1/1982 | See Source »

...close-minded." However, Freudian analysis, unlike Pavlov's behaviorist ideas, has never taken hold in the Soviet Union, although the Georgian Academy of Sciences recently sponsored a symposium on the concept of the unconscious. In the U.S.S.R., talk therapy or "rational psychotherapy," is mostly a series of admonishing lectures. The doctor listens to the patient, then tells him how he ought to behave. If the complaint is deemed too trivial-anxiety, or mild depression-a patient may be told not to come back at all. Hypnosis is often used by doctors to encourage healthier behavior, like trying...

Author: /time Magazine | Title: Behavior: The Children of Pavlov | 6/23/1980 | See Source »

...years ago, the Sports Committee decided that Olympic gold could be mined from handball-a sport not seriously pursued in the Soviet Union. Word went out to the local sports schools to set up crash training programs for gandbolisty. "We are proud of such 'interference,' " said Sergei Pavlov, Minister of Sports. At the first Olympiad after that decision, in Montreal in 1976, Soviet players entered both the men's and women's handball matches and walked away with gold medals...

Author: /time Magazine | Title: Sport: Inside the Big Red Machine | 6/23/1980 | See Source »

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