Word: pbs
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Dates: during 1970-1979
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...educational network, now known as the Public Broadcasting Service, found a way for the first time to reach a significant national audience in prime evening hours: it bought $650,000 worth of promotion spots on the three commercial networks. As a part of its nouveau big-league image, PBS grandiloquently billed itself as the "New Face of Television" and commissioned an expensive-looking logo with an anthropomorphic P-a sort of CBS eye with a brain...
...PBS premières last week did not quite deliver on the promise of an "exciting new world of television." They did, however, amply demonstrate both the exhilarating possibilities and exasperating problems of public television. HOLLYWOOD TELEVISION THEATER, an occasional PBS special in the past, emerges this fall as a weekly feature. It capitalizes on first-rank actors who are between movies. Last week's premiere featured Anne Jackson and Eli Wallach in Murray Schisgal's The Typists, a talky tragicomedy about two white-collar mediocrities spilling out the empty cup of their lives. The high night...
SPECIAL OF THE WEEK, PBS's Monday-night alternative to pro football and Laugh-In, opened with a documentary by Fred Wiseman, the most accomplished director of the cinéma vérité genre (Titicut Follies, Hospital). This time, in Basic Training, he focused on the rigors and the ridiculousness of boot camp in the summer of 1970 at Fort Knox, but he neglected to report the substantial reforms that have swept over the Army since. The result is an engrossing film but failed journalism. This week the PBS Special is a revival...
...rest of this fall's PBS lineup includes a reprise of Lord Kenneth Clark's Civilisation and a continuation of the BBC's Masterpiece Theater. The opening Masterpiece production is a felicitous, six-week serialization of Jude the Obscure, which, except for the gloom-struck overview of Thomas Hardy, is a sort of high-class Peyton Place. The Lucy of public TV, Julia Child, is also back in a new 26-part series on French cuisine, "designed," she says, "as a refresher course for experienced cooks and as a jet-assist take-off for beginners...
...PBS's continuing public affairs series include The Advocates, a mock-trial show grappling with nettlesome subjects like last week's "Should the Government drop charges against Dr. Daniel Ellsberg?" Top-level advocates are always on the dock (the premiere about Ellsberg featured ex-Senator Ernest Gruening and Professor Noam Chomsky), but in the past the program has as often sensationalized or trivialized public debate as it has illuminated...