Word: pbs
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Dates: during 1980-1989
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...PBS offset cutbacks with commercials...
...inconceivable. As the sun sets over the Great Barrier Reef and David Attenborough strolls into a fadeout contemplating some prehistoric epiphany, none other than Mr. Whipple may be nipping at his desert boots, fingers flexing around a roll of Charmin. Hard pressed on all sides-especially from Washington-PBS will try running commercials to keep solvent and keep the flag flying...
...time of our best season ever, the future looks just horrible," groans PBS President Larry Grossman. Samurai budgeteers have already cut the original 1983 federal appropriation from $172 million to $137 million, and by 1985 that figure is expected to dwindle to $85 million. Bruce Christensen, president of the National Association of Public Television Stations, is worried about the network's toughing out even the first cut. "No industry can lose 25% of its funds and continue to operate at the same level," he says. This means fewer funds to produce or import expensive programs like Brideshead Revisited, Life...
...long. To take up the slack, the Corporation for Public Broadcasting, PBS's parent organization, last week announced the allocation of $5 million toward a challenge grant intended to attract a matching amount from new subscribers. This will ease the squeeze by a couple of notches while stations pursue traditional forms of PBS cup rattling like phone-in pledge periods, televised auctions and fund-raising galas, like upcoming previews of the film Annie, which will aid more than 125 PBS affiliates. Other stations are more adventurous: North Dakota Public TV is raising money through legalized gambling parlors. Most radical...
Congress last week voted to exempt the program from the law that forbids U.S. distribution of ICA productions. Let Poland Be Poland was to be transmitted over the PBS satellite, but the 297 local PBS affiliates had the option not to air it. Among the stations that declined was KTCA in Minneapolis. Said Stephen Kulczycki, the Polish American vice president of KTCA: "It clearly violates our programming and journalistic standards. We turn down hundreds of requests a month to broadcast someone's propaganda...