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...hardware components promise to expand horizons and boost sales even more. A silicon chip known as the Intel 80386 microprocessor already runs Compaq's IBM-compatible Deskpro 386, giving it the power of bigger minicomputers for the price of a PC. At Apple, design engineers use a Motorola chip comparable to Intel's for their Macintosh machines, now the industry's hottest-selling family of personal computers...

Author: /time Magazine | Title: Going From Gloom to Boom | 5/11/1987 | See Source »

...addition to offering fresh technology, PC manufacturers are getting savvier at marketing their wares. Apple Chairman John Sculley, former president of Pepsi-Cola, has visited many Big Business cronies to tout the Macintosh. The result: Apple's sales to the commercial market have nearly doubled since 1984, and the Mac is seen as a tool for executives instead of just a plaything for students and hobbyists. As Sculley told TIME: "We had to reposition the whole company...

Author: /time Magazine | Title: Going From Gloom to Boom | 5/11/1987 | See Source »

When the Happy Hacker was still in junior high he went to his first computer show. They were a big thing in those days, before the Apple II and the IBM PC; they provided a rare opportunity for the few zealots who were playing fast and loose with the fringes of technology to congregate...

Author: By Evan O. Grossman, | Title: Companies to Show Off Their Latest Gadgetry | 4/16/1987 | See Source »

...drive them out of business or by raising such formidable technical barriers against copycats as to make the new machines impossible to imitate. They did neither. "These are not clone killers," said John Roach, chairman of Tandy Corp., which has sold about a quarter of a million PC knockoffs. "We're thrilled that IBM has left our turf alone...

Author: /time Magazine | Title: Computers: Into The Wild Blue Yonder | 4/13/1987 | See Source »

...PC user who sits down at a PS/2 will be struck by the improved keyboard, the smaller system box and the disk drives (3 1/2-in. microfloppies rather than the original 5 1/4-in. disks). Although the new models can handle most of the old PC programs, software written for the PS/2s will not run on the PCs, which could doom the older machines to obsolescence...

Author: /time Magazine | Title: Computers: Into The Wild Blue Yonder | 4/13/1987 | See Source »

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