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...merge the sixth largest U.S. agency, BBDO International, with Doyle Dane Bernbach Group (No. 12) and Needham Harper Worldwide (No. 16). Their combined annual billings of $5 billion made the new agency, now called Omnicom Group, the world's biggest -- for a moment anyway. The commotion reached another peak two weeks later, when Britain's acquisitive Saatchi & Saatchi agreed to buy Ted Bates Worldwide, the third ranking U.S. agency, to create yet another world's largest ad group, this time with billings of $7.5 billion...

Author: /time Magazine | Title: The Not-So-Jolly Advertising Giants | 11/17/1986 | See Source »

Although the longer dinner hour may not be useful for upperclassmen, it has have had a positive effect on crowding at the Union as fewer freshmen eat during peak hours, said Dean of the College L. Fred Jewett...

Author: By Brooke A. Masters, | Title: Union Extends Dinner by Half an Hour | 11/15/1986 | See Source »

After climbing three more, Kangchenjunga (28,169 ft.), Gasherbrum II (26,361 ft.) and Broad Peak (26,401 ft.), it seemed that he had exhausted the possibilities. Or had he? "It was in 1982," he says, "after my hat trick, after the first time I was able to climb three mountains in one season, that I understood it was easy, or at least it was possible, for one human being to climb all the highest mountains in the world, all 14 eight- thousanders, in a lifetime...

Author: /time Magazine | Title: Reinhold Messner: Hail to the Mountain King! | 10/27/1986 | See Source »

...secret of his mountaineering successes is that he travels light, as he might to climb an Alpine peak. The legendary pinnacles are, to him, small ascents stacked one on top of another. He scales the earth's greatest heights by what he calls "fair means," avoiding the rope networks, high-mountain camps and bottled air that were part of the historic eight-thousander sieges, which frequently involved ten or more climbers supported by dozens of Sherpas. The minimalist technique has attracted thousands of imitators. Says Swiss Mountain Guide Erhard Loretan, 27, who, with his countryman Jean Troillet, 38, raced...

Author: /time Magazine | Title: Reinhold Messner: Hail to the Mountain King! | 10/27/1986 | See Source »

Saturday marked Gompers' return to competition after a two-week layoff. "It was only my second meet because I'm gearing up for nationals which are six weeks away, and you can't peak at the end of the season if you are racing every weekend," he explained...

Author: NO WRITER ATTRIBUTED | Title: Harriers Contained | 10/14/1986 | See Source »

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