Word: peak
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...course, is for high ratings. ABC research predicts an audience within six share points of Roots 1, but other network observers feel that Haley's comet could sputter slightly this time out. While the original Roots aired during a tame ratings period, Roots 11 appears at the peak of a Nielsen "sweeps" month, the all important period that determines advertising rates charged by network affiliate stations. NBC and CBS are spending $2 million each to combat Roots 11's premiere with first-run showings of, respectively, American Graffiti and Marathon Man. Later in the week...
...Crimson practice site is at Pat's Peak in Henniker, N.H., where the squad takes part in a cooperative coaching program with several other schools. This is necessary because the team's budget is not sufficient to allow the hiring of a coach. While this has led to a lack of contact with a coach and the expenditure of time and money simply getting to and from infrequent practice sessions, the major drawback is that it puts a lot of the team's administrative burden on the captains...
...team found out it had to pay back $3000 per year. In addition, the combined budget for the men and women was reduced from $17,000 to 9600, which only translates to a $6600 outlay because of the payback. All but $600 of this goes to the Pat's Peak program...
...cliches. In the first five minutes, we see sledding kids, skating kids, kids watching TV, kids delivering the newspaper, daddies shoveling the sidewalk, mommy driving the car. Then comes religion--the snowy church, icons on the wall, grace before dinner, and discussions of sin among the men. The images peak as the kids are packed off on a church trip to California. Kids and church, church and kids...
...dealers. Two weeks ago Texaco joined American Petrofina and Phillips Petroleum in allocating supplies, and last week Chevron sought Government permission to take similar steps. Says Texaco Vice President Annon Card: "If demand keeps going up, we'll have even greater problems as we get closer to the peak driving season...