Word: peanut
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Dates: during 2000-2009
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...trifecta: bread, peanut butter and rice...
...looked at food changed radically. Rather than accounting for taste, I analyzed everything in terms of potential cost versus potential fullness. That jar of jelly? Like eating money—better stick to plain peanut butter. Go to the gym? Might make me hungrier afterwards. I even opted out of the house meal budget so as not to waste my small savings on luxuries like spices and meat. Frozen meals were for the well-heeled and well-fed. Finding a granola bar in my suitcase was an occasion for outright celebration...
...counter until it had hardened to a level where any reasonable person would throw it away. Naturally, I swooped in to keep good food from being wasted, warmed it in the oven, and proceeded to devour it with poverty’s best companion, peanut butter. This tasteless, crumbly bonus meal gave me such a sense of satisfaction that the bread’s original owner became concerned...
...Still, not all of Yahoo's efforts fared as poorly as Semel's entertainment strategy. Its photo, email, travel and mobile offerings have proved popular and have been successful audience-builders. But Yahoo's broad array of assets have proved difficult to manage, prompting the so-called Peanut Butter Manifesto last year, in which senior VP Brad Garlinghouse argued that Yahoo! was spreading itself too thin. And now that Yahoo has created a precedent in shedding Yahoo! Photos in favor of Flickr, it may cut down further on other businesses to focus on its core offerings...
...also gained national notoriety in 2006 when his legislation to ban the “Fluffernutter”—a sandwich made of peanut butter and Marshmallow Fluff—in public schools was mocked as an example of legislative micromanaging. Barrios later signed on to a bill to make the “Fluffernutter” the official state sandwich...