Word: peete
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Colgate-Palmolive-Peet...
Major purchases of stocks during the year included: J.I. Case, Seaboard Air Line Railway, Eastern Gas and Fuel, B.F. Goodrich, and Colgate-Palmolive-Peet. Largest individual holdings were in Standard Oil, General Electric, Christina Securities, International Paper, Insurance Company of North America, General Motors, Illinois Powers, and Kennecoit Copper...
...veteran radio giveaway, makes its TV bow with a noisy M.C. (Warren Hull), an even noisier studio audience, and a batch of contestants who can win as much as $500 (sample question: "What great U.S. President married Martha Custis?"). Before, during and after the questions, Sponsor Colgate-Palmolive-Peet hawks its products with giant display cards, man-sized toothpaste tubes, animated cartoons, singing commercials, and free samples dumped in each contestant...
...E.S.T., CBS). Scripted by the Bellamanns' good friend Welbourn Kelley, the radio version of Kings Row has most of the old characters, the same Midwestern scene, but takes place in 1951 instead of the 1890s. The show seemed good enough to bring Sponsor Colgate-Palmolive-Peet Co. back to daytime radio after a nine-year absence. What listeners heard had a familiar sob-and-sacrifice ring: noble young Dr. Parris Mitchell outwitted villainous Fulmer Green, gently disengaged himself from beauteous Randy McHugh ("Please . . . you're making it hard for both of us"), was sweetly patient with his incurably...
...Cantor's success proved the merit of a rotating plan devised to lure hesitant, big-name comedians onto television. Since few of the comics are eager for the grueling test of a weekly series, the Colgate Comedy Hour (sponsored by Colgate-Palmolive-Peet) allows Cantor to alternate with Dean Martin & Jerry Lewis, Fred Allen and Bobby Clark (Clark, in turn, will alternate with Bob Hope). NBC will use the same technique on a new series starting next month which will star, in rotation, Ed Wynn, Danny Thomas and Jimmy Durante...