Word: penneyer
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...Penney Co., the nation's second-largest general merchandiser (after Sears, Roebuck & Co.), rang up $208 million sales in March, thus outracing last March by 8.3% and completing a five-year stretch of consecutive monthly-sales increases. Since 1962, sales have risen from $1.7 billion to 1967's $2.75 billion-a 60% increase that edged out Sears's (59%), far exceeded that of third-ranked Montgomery Ward...
Until recently, Dozier was an apologist for TV's lowest common denominator and highest profit philosophy. "We don't need to be ashamed," he once wrote. "Were F. W. Woolworth and J. C. Penney ashamed because they weren't Tiffany and Cartier?" But in the wake of "the past four seasons, which he calls "the worst in television history," Dozier has turned reformer...
...probably the nation's most popular radio preacher, and for eight years he was pastor of Manhattan's prestigious Marble Collegiate Church-a post now held by his friend and disciple, Norman Vincent Peale. Poling also served for a time as head of the J. C. Penney Foundation, which supported such charitable institutions as orphanages and homes for the aged. He also traveled widely through the world on behalf of Christian missions and relief services...
...Penney Co. has been pushing a "young modern" charge account for shoppers between 18 and 25-with a $100 ceiling on credit purchases. In Indianapolis, L. S. Ayres & Co. department store has introduced a credit plan for "responsible young adults" between 18 and 21. A few banks are thinking young too. Anxious to build up its junior clientele, Arizona's Valley National Bank has started offering its credit card to qualified teen-agers with ads that proclaim: "It's what is, baby...
...judgment was that "never in the history of fashion have so many illusions been destroyed in so short a time." Such sentiments were catnip both to the readers of Harper's Bazaar and to the judges of the first annual Magazine Awards given jointly by the J. C. Penney Co. and the University of Missouri. The panel awarded a $1,000 prize in the fashion and beauty category to stylish Stout-Heiress Gloria Guinness, 53, for her article in the June 1966 Bazaar deploring the "short, short, short skirt" as "that crazy young look that took over with...