Word: peps
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Dates: during 1960-1969
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...retooling in June-one month earlier than usual. Says Egbert: "A year ago at this time we had zero cars, but so far this model year we've shipped 7,200 to our dealers." Egbert, who is an enthusiastic amateur flyer, is also winging around the U.S. to pep up Studebaker dealers and keep more of them from switching to competitors. With only 2,000 dealers-v. General Motors' 14,000, Ford's 8,000 and Chrysler's 6,000-the company covers scarcely 70% of all U.S. marketing areas...
...this new you-never-had-it-so-good generation is both weary of Tory rule and leary of Socialist dogma, the Labor program today emphasizes "pragmatism" and "responsibility" rather than headlong plunges into doctrinaire" experiments. The party's catchwords, a heady blend of Gladstonian rhetoric and New Frontier pep talk, call for "a sense of purpose" to "get Britain moving." How much of its ambitious program will actually be enacted depends on the kind of majority it can win at the polls. But there are some fair indications of what Labor aims...
...thinking. During his first year in office, Kennedy was so convinced that the budget should be balanced that he proposed to raise taxes, if need be, to prevent a deficit. By mid-1962 he and his advisers had changed their minds, were advocating a "quickie" tax cut to pep up the economy; but even then Kennedy did not argue that a deficit in itself was a virtue...
What bothered Fleming, among many others, was the apparent shift in the Administration's argument about what the economy needs. At first, the reasoning was that the tax cut itself would stimu late business incentive and release plenty of private spending to put new pep into the economy. Now, the Administration says that tax reduction is not enough: the prescription must include Government spending at the price of a massive, planned deficit...
...this pep-rally atmosphere, no one is more devoutly convinced of Cleveland's orchestral supremacy than Szell himself, to whom all the excitement is a glowing reflection of his own musical genius. At 65, Szell (pronounced sell) has spent 50 years on the podium, a life cycle that began as Wunderkind in Richard Strauss's Germany, then progressed to enfant terrible in Szell's Cleveland. He arrived in Cleveland in 1946, pruned and rebuilt the orchestra, educated its audience, charmed its angels, and terrified everyone, until he reached a point of supreme control and superb accomplishment...