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Word: peps (lookup in dictionary) (lookup stats)
Dates: during 1970-1979
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Usage:

...locker room as he does at meetings of the Fellowship of Christian Athletes. Each season, his players are provided with a copy of his Pyramid of Success, a personal credo that builds on such virtues as sincerity, integrity, resourcefulness and fight. Wooden has been known to begin a halftime pep talk with a discourse on the decline of the Roman Empire...

Author: /time Magazine | Title: Sport: The Wooden Style | 2/12/1973 | See Source »

Whipped into a near frenzy at a giant pre-game pep rally, the Notre Dame fans were crying for blood. Instead, the Bruins, nicknamed the "Slaughterhouse Five," cleanly and expertly dissected the unranked Fighting Irish. Led by Center Bill Walton, a 6-ft. 11-in. behemoth under the boards, U.C.L.A. shook off an early case of the jitters and coasted to an 82-63 victory. Afterward, the game ball was carried off for enshrinement in the Basketball Hall of Fame in Springfield, Mass. The pressure off, Wooden and his charges returned to their quest for an even more remarkable record...

Author: /time Magazine | Title: The Theater: Slaughterhouse Five | 2/5/1973 | See Source »

...University of Maryland's fieldhouse is jammed and jumping. As the Terrapins trot onto the court, the 20-piece pep band belts out the Maryland fight song. Cheerleaders somersault into the air. Pompon girls wiggle and wave. Then suddenly an expectant hush falls over the crowd as the public-address announcer booms, "And now . . . heeerrre's Lefty!" Pandemonium again breaks loose, the band strikes up Hail to the Chief and out shuffles Charles Grice ("Lefty") Driesell, the loose, lanky (6ft. 4-in.) Maryland basketball coach. He is wearing a $250 double-knit suit and the "aw-shucks" grin...

Author: /time Magazine | Title: Sport: Hardwood Huckster | 1/22/1973 | See Source »

...ANGELES--It looked as if they were going to a giant pep rally. Pennant buttons, horns, and cowbells were everywhere to be seen and heard in the Los Angeles International Airport. Loyal fans of the Miami Dolphins and the Washington Redskins arrived continually for the two days prior to the game, beginning the longest weekend in football...

Author: By Stuart A. Sundlun, SPECIAL TO THE CRIMSON | Title: Super Bowl: LA Looked Like a Giant Pep Rally | 1/15/1973 | See Source »

Sale of sleeping pills, pep pills and tranquilizers rises sharply during møfrketiden, and Tromsø has a higher incidence of hard-drug use than any other Norwegian city except Oslo. Illness, most of it psychosomatic, increases, and accidents multiply. In remote areas, young men sometimes adopt a tough-guy, risk-defying attitude. A young construction worker, for instance, may take off in his snowmobile in his shirtsleeves-and freeze to death when the motor stalls in the middle of nowhere...

Author: /time Magazine | Title: Behavior: The Murky Time | 1/1/1973 | See Source »

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