Word: pepsi
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That's a lot of Red Bull. I'm a Diet Pepsi man myself. And I like a good strong cup of coffee on hour...
...food and beverage companies jumped at the chance to sweeten their products with something that tasted more natural. By 1968, Americans were consuming more than 17 million pounds of the calorie-free substance a year in snack foods, canned fruit and soft drinks like Tab and Diet Pepsi. (See nine kid foods to avoid...
...bitter-truth premise. In this world, a retirement home is called "A Sad Place for Hopeless Old People"; a motel is "A Cheap Place to Have Intercourse with a Near Stranger." There's even truth in advertising, as indicated by the slogans for Coke ("It's very famous") and Pepsi ("When they don't have Coke...
After the safety scandal broke, Coke and Pepsi relied on small bottles and cut-rate prices to woo customers. The small packages boosted sales but hurt profitability for the companies and their bottlers. In 2005, Singh increased prices 40% to 60% and later introduced new packaging, like 1.25-liter bottles, which boosted in-home consumption. After a drop in sales in 2006, the Indian market began to grow again in 2007. "I can't complain," says S.B.P. Rammohan, owner of Sri Sarvaraya Sugars Ltd., a southern-India Coke bottler. "It's no longer volume at all costs...
...near future, Coke's China investments will be massive. The company, which has spent $1.6 billion in China since 1979, plans to invest $2 billion in growth over the next three years. (Last year, Pepsi announced a $1 billion investment in China over the next four years.) Coke opened a $90 million research center this year in Shanghai, where it has developed new products like the grape, lemon and mixed-fruit flavors added to the Chinese version of Minute Maid, a pulpy fruit drink known as Guo Li Chen...