Word: pepsico
(lookup in dictionary)
(lookup stats)
Dates: during 1990-1999
Sort By: most recent first
(reverse)
...often small parts of large outfits, and changed owners frequently. Prince, another company started by Howard Head, was sold to consumer products maker Chesebrough Pond's in the '80s. It is now owned by the Italian apparel company Benetton, which is building a sports division. Wilson, once owned by PepsiCo and then Wesray Capital, is now part of a Finnish conglomerate called Amer Group...
Responding to criticism from student activists at Harvard and across the country, PepsiCo announces it will sell its 40 percent stake in a joint venture in Burma, which has a military regime notorious for human rights abuses...
...aisles, the new PepsiCo is trying to combine sodas and snacks in lavish displays at supermarkets and convenience stores. In targeting consumers, what Pepsi calls the "Power of One" makes perfect sense: it's all about making sure that everybody who buys a salty bag of Tostitos or Lay's potato chips has to think twice before passing up that thirst-quenching bottle of Pepsi or Mountain Dew across the aisle...
...pitching itself not just as a supplier but also as a partner in a highly competitive business. Combined, Pepsi, Frito-Lay and Tropicana account for $11 billion in retail sales at supermarkets--hefty numbers that Coke can't match. "We represent up to 13% of their profits," says PepsiCo's new senior vice president for sales and marketing, Al Carey. Last month Carey accompanied Enrico and the presidents of Pepsi, Frito and Tropicana on a historic first joint call on a major retailer to remind the customer of those figures...
That makes Enrico bristle. "Anyone who thinks we've reduced our commitment to the soft-drink business simply isn't getting the message," he says. Enrico warned his top managers in a recent strategy session not to think things at PepsiCo are going to be predictable. And deep down, Pepsi's cola warriors may never lose their thirst for battle. "We are going to take back what is rightfully ours," says Nooyi, the strategist. Let the games begin again...