Word: pepsis
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...Though a plastic surgeon, he attended Jackson when the singer complained of chest pains three years ago. He has spent time at Jackson's home and is credited with the singer's 1982 nose job as well as the 1984 scalp surgery for burns Jackson received while filming a Pepsi commercial. Says one source: "He kept telling Hoefflin to make it smaller, make it smaller." Jackson has said it was the painful after-effects of scalp surgery that started him on his addiction to drugs. One source has told TIME Jackson may have abused prescribed Demerol, a narcotic the singer...
...skeptical to put much stock in guarantees delivered by hired celebrities, and because major stars find it demeaning to recommend any product explicitly, mainstream celebritocentric advertising has become a subtle, weirdly stylized genre. Michael Jackson and Madonna don't do much more than appear in the vicinity of the Pepsi logo; Michael Douglas and Gene Hackman hire out for commercial voice-over work but -- We're major artists! -- decline to appear in ads or be identified by name. This is the age of virtual endorsement...
...Bangkok on his Pepsi-sponsored world tour, Jackson canceled two concerts, pleading dehydration, but returned Friday night to wow more than 40,000 fans in the sweltering heat. (In Thai papers, Pepsi's rival placed ads that read, "Dehydrated? There's Always Coke.") As gossips fanned stories of a Michael suicide attempt that were denied by his lawyer, sister Janet and famous friend Elizabeth Taylor jetted to Singapore, the tour's next stop, to give moral support. The Los Angeles police had already searched Jackson's Santa Ynez ranch for lurid videotapes; one report said nothing incriminating was found...
...TANgle of maybes, omigods and say-it- ain't-so's. Both the star and the boy are figures who cry out to be believed. An edgy Hollywood has not rushed to Jackson's defense. Though Sony, with which he has a multizillion-dollar movie and music deal, and Pepsi have offered tepid support, many of Jackson's closest colleagues were conveniently on vacation when they might have spoken up for him. His unauthorized biographer will testify, however. "I believe all these charges will be found to be ludicrous," says J. Randy Taraborrelli (Michael Jackson: The Magic and the Madness...
...Pepsi tried to control the damage by offering a 500 peso ($20) "goodwill" prize to all holders of sham 349 caps, and the company paid out $10 million in the process. The appeasement effort may be rendered futile when the cases reach court, especially if the judge agrees with the Philippine Senate Trade Committee, which released a report this month that faults the company for "gross negligence" and "misleading or deceptive advertising...