Word: pepsis
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...being driven not by health questions but by financial considerations - a demand for blockbuster drugs to help pay for the 60% of drugs that don't return a profit. One result: an upsurge in marketing costs. In 2000 Merck spent $161 million promoting the arthritis remedy Vioxx, more than Pepsi spent advertising its soft drink. The big American drug giants in recent years have been outpacing European pharmaceutical companies, once the world's most successful. In 1990 Europe had the largest market share for drug sales, while today America has 47% of the market, nearly double the European share. There...
...liked to drink vino out of a Pepsi can,” remembered Maher. “He loved [the events], he would talk about it for weeks and weeks afterwards...
Instead of holding it at the 1980 Olympic Rink in Lake Placid, N.Y., as it has done since 1993, the ECAC packed its bags and headed down I-87 for the more spacious confines of Albany’s Pepsi Arena...
...others have applauded the move, citing the high profile of Pepsi Arena, which hosted the 2001 Frozen Four and past NCAA basketball tournament games, as a step up in prominence for the ECAC...
...don’t let Santa Claus, digital polar bears or whoever Coke pulls out of the hat for this holiday season fool you into thinking Coke is a corporation with integrity and one worth supporting with your money. Instead, it may be time to experience the joy of Pepsi...