Word: pereira
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...successful in planning the lives of others, Bill Pereira's own life, he admits, "is not particularly well ordered. My personal plans get fouled up all the time," he says. He decided early not to design individual dwellings ("It seemed to me that the average house buyer must be a pain in the neck"). He made a notable exception when he designed his own home?and here one of his best-laid plans went completely agley...
...designed to do double duty as a study, each has complete privacy, and each is near the kitchen. And the big thing about this investment of some $250,000 is that it was designed to be run without a maid. "With all those double-duty rooms," says Planner Pereira, "I thought we could each pitch in and do the minimum cleanup work that's needed." He thought wrong. The maid's name is Bertha...
Beasts in the Jungle. Pereira is head and shoulders above what one critic calls "the great beasts of California's architectural jungle?those cutthroat competitors who are grinding out one flashy banality after another." But Pereira is by no means alone. Several of his contemporaries are involved in outstanding examples of regional planning ?most of it in California, with its wide-open spaces and zooming population...
Need for the Men. "The urge to urbanize," says Bill Pereira, "was probably the first thing man followed when he began to use his mind." The new satellite cities and communities that Pereira and his colleagues are creating are vistas of the future in the U.S. and models for export to tomorrow's more affluent, more crowded world. And with the need for them comes the need for the men who can make them...
...Curiously, history records very few examples of regional master planning," says Pereira, "where not only the new towns but the interrelated land uses of the surrounding areas are planned together. Even today, most big planning projects consist either of creating a new community in a relative void?such as Brasilia?or replanning part of an existing city, as with the usual urban renewal project. The prospect of planning from scratch an entire complex within a major population center rather than hundreds of miles away from it?and to do it under private rather than governmental auspices?would seem to most...