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...publicist, helped hype them through masterful Twitter and website work, which turned the truck's mysterious whereabouts into a hipster happening.) Choi's amazing food has become one of the movement's signature successes. Kogi made $2 million in revenue in its first year, on checks averaging $13 per person. It has given rise to a number of copycat Korean-taco trucks and inspired the Baja Fresh chain to add short-rib tacos to its menu...

Author: /time Magazine | Title: Gourmet On the Go: Good Food Goes Trucking | 3/29/2010 | See Source »

Hulse began the day with a stellar outing, amassing a strikeout per inning as he overwhelmed the Pioneer batters...

Author: By Max N. Brondfield, CRIMSON STAFF WRITER | Title: Pitchers Shine in Second Season | 3/29/2010 | See Source »

...Based on those prices, a sold-out show would generate about $135,000 per performance. A sold-out week at full prices could generate as much as $1.1 million. At that rate, the show could be profitable in as little as two months, once you factor in the three weeks of previews, when ticket sales are likely to be light. Few plays, though, are able to generate that level of sales. The recent hit God of Carnage has had a handful of weeks when box-office sales topped $1 million. But that play, unlike Enron, had a number...

Author: /time Magazine | Title: Will Enron Play on Broadway? | 3/25/2010 | See Source »

...strange predicament for the modest jet that was supposed to be the cheap end of the military's high-low warplane mix of F-22s and F-35s. The Pentagon launched the F-35 Lightning II program a month after 9/11. Over the past eight years, the price-per-plane has doubled - from $69 million to as much as $135 million - even as none of the 2,443 on-order planes have been delivered. The program's cost has soared from $197 billion to as much as $329 billion. Plans to profit from prospective sales of more than...

Author: /time Magazine | Title: The Costly F-35: The Saga of America's Next Fighter Jet | 3/25/2010 | See Source »

...three-course lunch is around $25; the dinner tasting menu with wine costs about $146. Standard room rates are $300 per couple. See thepeatinn.co.uk...

Author: /time Magazine | Title: After a Day of Golf, Scotland's Peat Inn | 3/25/2010 | See Source »

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