Word: perots
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...sense, Perot was only fulfilling his promise to provide his supporters with "a world-class campaign" when he recruited Republican Ed Rollins and Democrat Hamilton Jordan to guide his effort. They, in turn, have signed experienced operatives from both parties to lend the crusade an air of professionalism. In conjunction with several of Perot's former business associates, the team will determine campaign strategy, look for a running mate and help shape the candidate's stands on at least a few major issues. But the , transition from grass-roots petition drives to a high-tech political offensive has run into...
Many grass-roots supporters fear that the brain trust will turn Perot's maverick run into a mainstream bid for the White House. They are convinced that the candidate is in danger of being packaged by a group of slick operators more interested in returning to power than in revolutionizing government. That argument is reminiscent of the "Let Reagan be Reagan" true believers who accused Washington insiders of badly serving the former President's interests whenever he veered away from the conservative creed...
...People are calling me from all over the country; there's a lot of disenchantment," says Jack Gargan, an early Perot backer from Florida who has begun to feel shut out. "They're trying to put a saddle on him." Gargan, a term-limit proponent and founder of THRO (Throw the Hypocritical Rascals Out!), invited Perot to give the keynote speech next week at a Texas convention advocating the defeat of congressional incumbents. Rollins and others in the campaign reportedly advised Perot against attending the convocation, lest he alienate influential senior members of Congress who will survive the November election...
Even among Perot insiders, there is disagreement on strategy, and the high command has still not identified which voters to target. Press spokesman Jim Squires points to polls indicating a low number of undecided voters to back up his assertion that Perot must chip away at the supporters of both Clinton and Bush to win. "The task left now is to take the other guys' votes," he says. But Morton Meyerson, the chief executive of Perot's computer company, who is serving as a senior adviser to the campaign, advocates a broader appeal. "We're not going after anybody," claims...
Disagreement also arises over how to publicize the Perot message. San Francisco adman Hal Riney, who helped create Reagan's effective "It's Morning Again in America" television campaign in 1984, has signed on to devise the Texan's television ads. Rollins and Jordan want to launch a full-scale media effort almost immediately, but other aides favor more of the unadorned, direct appeals that have proved so effective in building support. Several key assistants were ecstatic over Perot's performance on an abc town meeting last week. Although the candidate was typically discursive and vague when responding to questions...