Word: personae
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Dates: during 1990-1999
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...Carson created a nation of political cynics, he has also fostered a nation of show-business insiders. Not simply because of the parade of Hollywood celebrities who troop onto his show each week, but because of the , intimate, conspiratorial style of his TV persona. What Carson discovered that set him apart from talk-show predecessors like Steve Allen (who created some of the bits that Carson later adapted) was that the very act of hosting a talk show could be the subject of comedy. Carson enlisted the audience as collaborators, with everything from the chorus of straight lines that arose...
This loss was particularly damaging in caucus states like Washington, which became an ideal target for Tsongas because his constituency consists mainly of upscale, educated voters. Tsongas' Mr. Candor persona allowed him to benefit from the attacks on his opponent's character. Clinton and his assistants have since admonished reporters to give Tsongas' own record deeper scrutiny...
Dressed in black for the duration of the play and with her hair pulled back, Forbes creates a strong mythic persona on stage. Believable and likable, Forbes has captured something of the eccentricity and grand stature of O'Keefe...
Then there's Dylan Tweney, a newcomer who doesn't storm in and take the crowd over, but lets his neurotic persona do the job; he writhes as he becomes a guilty wife-beater or a distraught lover. And then there's Marc Weidershein, a middle-aged man who stands square in front of the crowd, reading from his book, incanting the words like a priest in his congregation, which is squished about him on the floor...
...often is a tax cut for middle-income Americans. For conservative Georgians, he unveiled a new promise: "insisting that those on welfare move into the workplace." His commercials make good use of Clinton's rapport with the camera. His media adviser, Frank Greer, manages to blend the candidate's persona and platform into a seamless series of spots...